The conference was held for Big Bang’s agency, YG Entertainment, and Hyundai Card to talk about their new collaboration project.
Big Bang will not perform their new album but they will meet their fans through the Rebranding Project. Hyundai Card portrayed Big Bang’s musical growth and worries through a new logo (brand identity), jacket photos for the album and a music video. They also created Big Bang’s brand guidebook.
A music project called “Re-monster” will also be launched. Big Bang’s new song “Monster” will be reinterpreted by various musicians through Hyundai Card Music.
A music video for the song received over 4 million hits on YouTube only in two days of its release. The video ranked first on Viral Video Chart, a popular British online video chart site, by beating world wide rock band Coldplay.
On June 5, according to the U.S. iTunes album chart, the group’s special album ranked 46th. Big Bang is the only Korean singer who entered the Top 200 list on iTunes album chart. The group also ranked 34th in Canada, 162nd in France, 90th in Australia, 25th in Mexico, and 49th in Chile.
Big Bang started their tour on May 17 and 18 in Nagoya, Japan. They will hold 13 concerts in 5 Japanese cities, including, Osaka, Saitama, and Fukuoka until June 24. G-Dragon will release his solo album in August as well.
NOTE: See more Big Bang @ Hyundai Card Press Conference 'here'^o^
Source: Starnews//korea.com//via BBU
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